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Casperlight
Media

Casperlight Project Overview

The
brief

Helping online influencers get the most out of their content, Casperlight creates, advises and manages media to reach target audiences effectively. The Casperlight team approached us in need of a modern, intuitive online experience, as well as a complete brand re-design that complement each other. With a well-needed rebrand, along with various creative digital content, Casperlight also wanted us to update their website, print materials and more to better suit their fresh new brand image. Designing with content creators in mind, the team at MORF developed exciting, user-intuitive media to make Casperlight stand out from the crowd.

Casperlight Title Banner
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Casperlight services

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Services operated
on this project

Bespoke Branding
Web Development
Online Marketing
Print Design
Media Production
Digital Startups
UI & UX Design
App Development
Subscriptions
Bespoke Branding
Web Development
Print Design
Media Production
UI & UX Design

The
Solution

The MORF team developed a new feel for the brand, complemented by a state-of-the-art website and energetic video ad. We also crafted their proposal documents, presentation designs, social media posts, and cover designs- providing our client with the content they needed to make a real impression online.

Casperlight Slogan - Activists In Social Media
Fonts & Colour Exploration
Casperlight team in abstract banner

The
Outcome

After deployment of the print design & web development work, Casperlight have seen an increase in brand awareness and engagement. Customer inquiries also saw a steady increase after their new print materials were put to use. Their brand image as a whole is now far more professional and consistent with a simple, user-friendly experience that can be experienced across multiple platforms.

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Casperlight thumbnail template examples
Youtube video interface example

Tailored Video
Advertisement

Using modern motion graphic techniques and combining good design, MORF created Casperlight's advertisement to target their audience.

Youtube video interface example
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Brand Proposal examples
Pitch deck examples
Pricing sheet design service example
Branding example

The Client's
Feedback

Bill is very happy with his newly designed website and the additional work the MORF team have completed for him.
“I couldn’t recommend a more competent group of designers and developers. They’ve done a fantastic job and offer valuable digital media expertise."
The results Bill has achieved speak for themselves with increased website traffic and prospective clients.


William F D Roberts
Managing Director
Laptop With Website Analytics & Statistics

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